Founded in 2016, Jeff&Co Consult supports global hospitality groups, retail chains and table & kitchenware manufacturers with commercial strategy, go-to-market, distribution and supply chain execution. We also act as advisors to leading industry trade shows and international events—helping partners turn concepts into scalable commercial results.

Jeff&Co Consult and Jeff&Co Design have, over the past four years, been nominated for and won multiple awards across the Nordics and Europe within consulting, product development and design.


In the years ahead, commercial growth will increasingly depend on the ability to think globally and act locally. Customers and end-users already expect visible action—but local presence doesn’t have to mean local offices. With the right partners, distribution network and digital execution, you can operate locally, scale globally and support customers online.

Through our own projects, we’ve shown that it’s possible to shift products, operations and services towards more sustainable, circular solutions—and stay profitable. Combined with a clear local and social profile, this becomes a strong competitive advantage.

If you want to explore how we see the market and how we can help you adjust to the changes around us, you’ll find more perspectives and ongoing work on LinkedIn and Instagram.

We also lead the shift to more sustainable table and kitchenware—both in professional hospitality and in people’s homes. With a background spanning Nordic and international HoReCa, from kitchen and F&B leadership to senior commercial management in global supply, we support producers, operators and consumers through training and practical guidance. Our focus is tableware made from recycled or fully sustainable raw materials—and how these choices can strengthen brand, business and profitability.

Through training and practical guidance, we show that producing, purchasing and using sustainable tableware doesn’t just make environmental sense — it can make strong financial sense too. Our focus is table and kitchenware made from recycled or fully sustainable raw materials, and how these choices can strengthen brand, business and profitability for our partners and clients.

To learn more about the way we see the world and how we can help you adjust your business to the changes around us.

Most of my thoughts your can find on my profiles on LinkedIn and Instagram

If you’re ready to turn sustainability into measurable growth, let’s talk—our team can help you build a practical roadmap and execute it with the right partners and digital setup.


@jesper_efferbach
Jeff&Co Group

@jesper_efferbach

I own & operate several companies among these are Jeff&Co Group a consultancy, design & innovation house working in the global tabletop industry.
  • Et stort tillykke til H.M. Dronning Margrethe 2 på hendes 86 års fødselsdag, denne anledning fylder mig med mange gode minder fra de gange som jeg har haft den store ære af at møde majestæten, som da jeg havde æren af at bistå hende ved udviklingen/design af glas til H.K.H Prins Henriks 70 års dag samt de officielle glas til H.K.H Kronprins Frederik & H.K.H. Kronprinsesse Mary bryllup (som også var en del af Majestætens gave til brudeparret) samt ved flere andre tilfælde. 
Alle møder som fik omvendt denne Nørrebro dreng fra tvivler til glødende royalist & efterlod mig med den dybeste respekt for vores allesammens dronning!
Congratulation to H.R.M Queen Magrethe 2 on her 86’th birthday today. This day brings back fund memories from the times I have had the huge honor & pleasure to spend time in her company, like when I had the honor to take part in the design/development of glassware to the 70’th birthday of the late Prince Henrik & the official glassware to the wedding of H.R.H King Frederik & H.R.H Queen Mary wedding, these glasses was also part of the gift from H.M. to the newlyweds. as well as other occasions. These meetings turned this “street kid” from Norrebro in to a true royalist & left me with the deepest respect for our former monarch! She will forever remain “my Queen” & I am convinced that a lot of Danes feel the same way!

#danishroyalfamily #birthday #kongehuset #glassware 
#danishdesign
  • Thanks for using my #timelessglassdesign 🙏 to @thecocktail.blog @jesper_efferbach @timelesstabletopcompany
  • Finally!!
After around 6 years “break” I have spent most of my Easter vacation at th drawing board & have finalised about 50% of a new interior design concept that I will be looking for partners for as soon as possible! 
In ter past most of my focus has been on designing glassware (with a fair amount of success with app 400 million products sold) & a little bit of porcelain. This time I am working on a full interior design concept including tableware, textiles & decoration. So I am really on “unknown territory”.
I the coming weeks I will be reaching out to my contacts & network in the glassware porcelain, ceramics, textile & flatware industry in order to try & find the “right” manufacturing partners. All manufacturing will have to take place in Europe.
If you are a manufacturer & this post has raised your interest please feel free to contact me at Jeff@jeffco.dk

#tableware #interiordesign #glassware #porcelain #ceramics decoration flatware cutlery textiles innovation creativity manufacturing foodservice retail danishdesign productdevelopment
  • At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
  • It's often said (even by me) that it's all about the timing, but this time our (or my) timing has been a bit of! But that's mainly due to matters & events out of our(or my) control.
Last year in October I made the decision to minimise the consultancy efforts in order to focus on the new addition to the Group, Nordic Tableware Brokers that due overwhelming success was in need of more structure. 
In January we made the call to again increase the number of project in Jeff&Co Consult & we even brought on a new consultant. But unfortunately we have during the past 3 weeks had several project either terminated or delayed due to the effects of the ongoing conflict in the Middle East. So we have both time & space for new projects right now!
So if you or your company want's help & support to develop, implement & manage a new commercial or distribution strategy in global foodservice or retail industry (both food or non food), or you if you are a retailer or foodservice operator in search for new business, bar or restaurant concepts.
Please don't hesitate to contact med at jeff@jeffco.dk or through www.jeffco.dk
#consultancy #consulting #consultant #commercial #distribution #foodservice #retail #detailhandel #tableware #kitchenware #strategy #innovation #creativity #hotel #restaurant #fmcg
  • Thanks for supporting @stoelzlelausitz glassware from @nordictablewarebrokers
Et stort tillykke til H.M. Dronning Margrethe 2 på hendes 86 års fødselsdag, denne anledning fylder mig med mange gode minder fra de gange som jeg har haft den store ære af at møde majestæten, som da jeg havde æren af at bistå hende ved udviklingen/design af glas til H.K.H Prins Henriks 70 års dag samt de officielle glas til H.K.H Kronprins Frederik & H.K.H. Kronprinsesse Mary bryllup (som også var en del af Majestætens gave til brudeparret) samt ved flere andre tilfælde. 
Alle møder som fik omvendt denne Nørrebro dreng fra tvivler til glødende royalist & efterlod mig med den dybeste respekt for vores allesammens dronning!
Congratulation to H.R.M Queen Magrethe 2 on her 86’th birthday today. This day brings back fund memories from the times I have had the huge honor & pleasure to spend time in her company, like when I had the honor to take part in the design/development of glassware to the 70’th birthday of the late Prince Henrik & the official glassware to the wedding of H.R.H King Frederik & H.R.H Queen Mary wedding, these glasses was also part of the gift from H.M. to the newlyweds. as well as other occasions. These meetings turned this “street kid” from Norrebro in to a true royalist & left me with the deepest respect for our former monarch! She will forever remain “my Queen” & I am convinced that a lot of Danes feel the same way!

#danishroyalfamily #birthday #kongehuset #glassware 
#danishdesign
Et stort tillykke til H.M. Dronning Margrethe 2 på hendes 86 års fødselsdag, denne anledning fylder mig med mange gode minder fra de gange som jeg har haft den store ære af at møde majestæten, som da jeg havde æren af at bistå hende ved udviklingen/design af glas til H.K.H Prins Henriks 70 års dag samt de officielle glas til H.K.H Kronprins Frederik & H.K.H. Kronprinsesse Mary bryllup (som også var en del af Majestætens gave til brudeparret) samt ved flere andre tilfælde. Alle møder som fik omvendt denne Nørrebro dreng fra tvivler til glødende royalist & efterlod mig med den dybeste respekt for vores allesammens dronning! Congratulation to H.R.M Queen Magrethe 2 on her 86’th birthday today. This day brings back fund memories from the times I have had the huge honor & pleasure to spend time in her company, like when I had the honor to take part in the design/development of glassware to the 70’th birthday of the late Prince Henrik & the official glassware to the wedding of H.R.H King Frederik & H.R.H Queen Mary wedding, these glasses was also part of the gift from H.M. to the newlyweds. as well as other occasions. These meetings turned this “street kid” from Norrebro in to a true royalist & left me with the deepest respect for our former monarch! She will forever remain “my Queen” & I am convinced that a lot of Danes feel the same way! #danishroyalfamily #birthday #kongehuset #glassware #danishdesign
12 timer ago
View on Instagram |
1/6
Thanks for using my #timelessglassdesign 🙏 to @thecocktail.blog @jesper_efferbach @timelesstabletopcompany
1 uge ago
View on Instagram |
2/6
Finally!!
After around 6 years “break” I have spent most of my Easter vacation at th drawing board & have finalised about 50% of a new interior design concept that I will be looking for partners for as soon as possible! 
In ter past most of my focus has been on designing glassware (with a fair amount of success with app 400 million products sold) & a little bit of porcelain. This time I am working on a full interior design concept including tableware, textiles & decoration. So I am really on “unknown territory”.
I the coming weeks I will be reaching out to my contacts & network in the glassware porcelain, ceramics, textile & flatware industry in order to try & find the “right” manufacturing partners. All manufacturing will have to take place in Europe.
If you are a manufacturer & this post has raised your interest please feel free to contact me at Jeff@jeffco.dk

#tableware #interiordesign #glassware #porcelain #ceramics decoration flatware cutlery textiles innovation creativity manufacturing foodservice retail danishdesign productdevelopment
Finally!! After around 6 years “break” I have spent most of my Easter vacation at th drawing board & have finalised about 50% of a new interior design concept that I will be looking for partners for as soon as possible! In ter past most of my focus has been on designing glassware (with a fair amount of success with app 400 million products sold) & a little bit of porcelain. This time I am working on a full interior design concept including tableware, textiles & decoration. So I am really on “unknown territory”. I the coming weeks I will be reaching out to my contacts & network in the glassware porcelain, ceramics, textile & flatware industry in order to try & find the “right” manufacturing partners. All manufacturing will have to take place in Europe. If you are a manufacturer & this post has raised your interest please feel free to contact me at Jeff@jeffco.dk #tableware #interiordesign #glassware #porcelain #ceramics decoration flatware cutlery textiles innovation creativity manufacturing foodservice retail danishdesign productdevelopment
2 uger ago
View on Instagram |
3/6
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics.
For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general!
So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! 
For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com

#upcycling #recycling #upcycledglass #recycledglass #sustainability
At Nordic Tableware Brokers we have made the decision only to work with a limited number of brands & factories, as we take pride in the fact that we have the time to work focused & dedicated for & with our partner brands all the way down to the end-users. This is a crucial part of our concept & the part that makes it possible for us to grow & maintain the very close relations we have to both our partner brands as well as our distribution partners in both the foodservice as well as the retail industry in the Nordics. For 2026 we have added on 2 new brands & especially one of them mean a lot to me personally, as their concept, products & values are very close to my own personal ideals, interest & passion, with their deep focus on upcycling, recycling & sustainability in general! So it a great honor & pleasure for me & the NTB family to represent Rebottled (B Corp) in the Nordic region! For more information about the brand & their products please check www.rebottled.com or contact info@nordictablewarebrokers.com or me directly at jesper@nordictablewarebrokers.com #upcycling #recycling #upcycledglass #recycledglass #sustainability
2 uger ago
View on Instagram |
4/6
It's often said (even by me) that it's all about the timing, but this time our (or my) timing has been a bit of! But that's mainly due to matters & events out of our(or my) control.
Last year in October I made the decision to minimise the consultancy efforts in order to focus on the new addition to the Group, Nordic Tableware Brokers that due overwhelming success was in need of more structure. 
In January we made the call to again increase the number of project in Jeff&Co Consult & we even brought on a new consultant. But unfortunately we have during the past 3 weeks had several project either terminated or delayed due to the effects of the ongoing conflict in the Middle East. So we have both time & space for new projects right now!
So if you or your company want's help & support to develop, implement & manage a new commercial or distribution strategy in global foodservice or retail industry (both food or non food), or you if you are a retailer or foodservice operator in search for new business, bar or restaurant concepts.
Please don't hesitate to contact med at jeff@jeffco.dk or through www.jeffco.dk
#consultancy #consulting #consultant #commercial #distribution #foodservice #retail #detailhandel #tableware #kitchenware #strategy #innovation #creativity #hotel #restaurant #fmcg
It's often said (even by me) that it's all about the timing, but this time our (or my) timing has been a bit of! But that's mainly due to matters & events out of our(or my) control. Last year in October I made the decision to minimise the consultancy efforts in order to focus on the new addition to the Group, Nordic Tableware Brokers that due overwhelming success was in need of more structure. In January we made the call to again increase the number of project in Jeff&Co Consult & we even brought on a new consultant. But unfortunately we have during the past 3 weeks had several project either terminated or delayed due to the effects of the ongoing conflict in the Middle East. So we have both time & space for new projects right now! So if you or your company want's help & support to develop, implement & manage a new commercial or distribution strategy in global foodservice or retail industry (both food or non food), or you if you are a retailer or foodservice operator in search for new business, bar or restaurant concepts. Please don't hesitate to contact med at jeff@jeffco.dk or through www.jeffco.dk #consultancy #consulting #consultant #commercial #distribution #foodservice #retail #detailhandel #tableware #kitchenware #strategy #innovation #creativity #hotel #restaurant #fmcg
3 uger ago
View on Instagram |
5/6
Thanks for supporting @stoelzlelausitz glassware from @nordictablewarebrokers
3 uger ago
View on Instagram |
6/6