We help partners increase turnover and profitability by strengthening the full commercial chain — from sales and marketing to distribution, supply chain efficiency and customer experience. At the same time, we improve product visibility and brand presence both online and offline, while supporting credible progress within sustainability and social responsibility.
As a sales, marketing and distribution consultancy, our core objective is simple: to increase sales, margins and profitable market reach. Through our design capability, we also help develop and launch commercially relevant products that build brand value and drive demand. In addition, we support digital and social media activities that turn sustainability and responsible choices into real market traction.
In practice, our work is about creating repeatable results:
Your products are in the right place, at the right time, at the right price — with strong visibility and the lowest possible cost Your route-to-market is clear, scalable and supported by the right local and global partners Your teams — and your distributors’ teams — are trained and equipped to carry the work forward You secure key listings and grow with selected chains and end-users You are seen as “local” through smart partner execution, marketing and social media Where relevant, we help build a global network of brand ambassadors
We strongly believe that our main goal as a sales, marketing & distribution consultancy is to increase the sales, general product margin, distribution, supply chain, brand visibility & profitability of our partners’ brands & products.
We also believe that we through our design department can help you design, develop & launch new & innovative products that not only increase your sales, but also help with the branding of your company. As something brand new, we have opened an interactive department where we specialize in social media activities & new creative & innovative measures, mainly focused around sustainability & environmentally friendly products & measures.
Facts about Jesper Efferbach
Jesper Efferbach trained as both a chef and waiter in Copenhagen at Hotel Opera and Gentofte Hotel, and was selected for Denmark’s national team of young chefs. He later moved to Vancouver, Canada, where he spent nearly two years working as a sous-chef in high-end restaurants.
Back in Copenhagen, Jesper held leadership roles across some of the city’s leading hotels, bars and Michelin-star restaurants, managing kitchens, bars and restaurant operations. In 1993, he transitioned into the corporate world at Carlsberg, and during this period, he also completed an HD in Business Economics at Copenhagen Business School (CBS).
Throughout his career, Jesper has lived and worked internationally, including Sweden, Norway, England, Canada, Portugal and Sri Lanka.
In 2015, he founded Jeff&Co Group. What began as a consultancy focused on international sales and marketing quickly expanded into sales and marketing training, supply chain optimisation, product development and support for mergers and acquisitions. Jeff&Co Group typically works as an integrated part of a client’s commercial organisation or senior management team for an agreed period—ensuring deep insight into day-to-day challenges and making implementation faster and more effective.
Since Jesper Efferbach has founded: Jeff&Co Holding, Nordic Tableware Brokers and Responsible Solutions.
Curriculum Vitae
- 1993 – 1997: Business Manager, Carlsberg Denmark Foodservice & Convenience.
- 1997 – 1999: Marketing Manager Select Service Partner A/S (Compass Group PLC)
- 1999 – 2001: Business Development Director, Tarantula Scandinavia (below-the-line agency).
- 2001 – 2005: Area Manager, Nordic Region Arc International Foodservice.
- 2005 – 2007: Business Manager, Foodservice & convenience division, Nestlé Nordic.
- 2007 – 2010: European sales & marketing director, Libbey Inc., Foodservice & Special trade/stores.
- 2010 – 2013: Director Global Strategic Accounts, Libbey Inc., Foodservice, Retail & B2B.
- 2013 – 2015: Business Development Director, Petainer.
- 2015 – : Founder, Jeff&Co group, Nordic Tablware Brokers, Responsible Solutions.